Step-by-step guide: How to support our charity through easyfundraising
At Gainsborough’s House, we’re always exploring ways to sustain our mission as an independent charity. That’s why we’re thrilled to share easyfundraising with you—a simple, free way to support us every time you shop online.
If you’re unfamiliar with easyfundraising, here’s everything you need to know, step by step, to turn your everyday shopping into a way to give back:
What is easyfundraising?
easyfundraising is a platform that partners with over 8,000 retailers to donate a percentage of what you spend to a cause of your choice—without costing you anything extra. It’s a win-win for everyone!
How does it work?
Step 1: Join easyfundraising
- Visit the easyfundraising website.
- Click on the “Sign Up” button and create an account.
- Search for “Gainsborough’s House” as your chosen cause and select it.
Step 2: Shop online as usual
- Before shopping online, visit the easyfundraising website or app*.
- Search for the retailer you plan to shop with (e.g. Amazon, Argos, or Marks & Spencer).
- Click the retailer’s link on easyfundraising to be redirected to their website.
Important best practice: Always make sure website/retailer cookies are enabled. Disabling functional cookies may prevent your donations from being tracked. This won’t affect your online shopping but could mean we miss out on your support.
Step 3: Make a purchase
- Shop online as normal and complete your purchase.
- The retailer will automatically donate a percentage of your spend to Gainsborough’s House—at no extra cost to you!
*BONUS: Download the easyfundraising Donation Reminder!
To ensure you never miss a donation, download the Donation Reminder onto your mobile or computer. This tool will alert you whenever you visit a participating retailer, so you don’t have to remember to visit easyfundraising first. Please see the handy YouTube videos below to ensure the Donation Reminder is set up correctly—there’s a video for iPhone and Android users.
Why use easyfundraising?
- Free for you: You’re not spending a penny more than your usual shopping budget.
- Helps our mission: Every donation helps us maintain and grow Gainsborough’s House, keeping our local community thriving.
- It all adds up: Small contributions from many supporters create a big impact over time!
Step 1: Signing up
Go to the easyfundraising website and click “Sign up and get started”—once you’ve entered your details to make an account then you can select Gainsborough’s House as your chosen cause.

Please type in “Gainsborough’s House” then click the Search cause button. Select Gainsborough’s House from the options shown in the search.


Step 2: Shop through easyfundraising
We recommend downloading the easyfundraising Donation Reminder to ensure you never miss an opportunity to support us.
Once installed, please navigate to your chosen retailer’s website. The Donation Reminder should appear as shown below with any compatible retailers. Click “Tap to get a donation”—this will ensure your donation is recognised through easyfundraising. Donations will not be made unless you click this.
Complete your shopping as usual and your donation will be automatically made via easyfundraising and the retailer—easy!
FAQs
Do I need to pay anything extra?
Not at all! Retailers donate on your behalf—there’s no extra charge for you.
Is my favourite retailer on easyfundraising?
With over 8,000 retailers, chances are good! You can browse the full list on their website.
Can I use it on my mobile?
Yes! Download the easyfundraising app for iOS or Android and shop on the go.
Start supporting Gainsborough’s House today
Every click, every shop, and every penny adds up to make a meaningful difference. Join easyfundraising today and let your shopping spends support Gainsborough’s House.
Thank you for your continued support. Together, we can ensure Gainsborough’s House remains a vibrant space for art, culture, and community for years to come.



